Desperately Seeking a New Format for College Tennis
This week, tennis fans will be treated to the inaugural ATP Next Generation Finals in Milan, Italy. The Next Gen organizers have introduced some interesting rule changes this week and this caught my eye big time! Some of the rules include player coaching via headsets, no lets, a 25-second shot clock between points, no doubles alley, a movement-free policy for fans, shorter sets, no-ad scoring and hawk-eye on all line calls. Now THIS is what I’m talking about! In 2015, the NCAA approved some ‘major’ changes to the college tennis format, including no-ad scoring, no warm-ups and a set of doubles instead of a pro-set to 8 games 1 . The intention here was to make college tennis matches, which can last more than 4 hours, more fan-friendly. I say these ‘major’ changes to college tennis to enhance fan engagement are totally missing the mark. To make college tennis as engaging as possible, we need to be bolder. Fans attend games to take in the social scene. 3 They also wa...